AI for CMOs

Campaign planning and brand review | SimplSolutions

How It Works

Keep your strategy intact from brief to publish.

Illustrative workflowCampaign planning and brand review

Prepare campaign messages, channel assignments and approval handoffs from a current brief.

Input

An approved campaign brief

Next step

One agreed pilot workflow

The brand and campaign owner defines scope.

The foundation

Start with an approved campaign brief. Define permitted sources, audience, systems and review points. Measure brief-to-approved-draft time in a representative pilot before expanding.

The boundary

The brand and campaign owner retains authority. Test unsubstantiated claims and off-brand messaging before rollout. Drafts and explanations support people; they do not authorize decisions.

Start with one real situation

Map my first AI workflow.

Bring the question, role or workflow. We'll work through the context, ownership and implementation with you.

Let's talk

One connected universe

Different jobs.
Shared company context.

Start with the work you need to improve. Add connected capabilities when the scope calls for them, not because every tool must be in the first rollout.

Administrative workflow coordination

SimplAdmin

Connect routine work and handoffs.

Role-based learning & conversation practice

SimplTraining

Prepare people through learning and practice.

Admin solution set · formerly SimplAssist

SimplAssist

Explore the former SimplAssist name and today's Admin scope.

The company knowledge foundation

Simpl Brain

Govern company knowledge and provide source-grounded employee answers.

Sales preparation & follow-through

SimplSales

Prepare, practice and follow through on buyer conversations.

You're here

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Explore the complete SimplSolutions program

Current approved solution

What starts with every Brain.

Simpl Brain is the required foundation shared by your solution sets. Your proposal defines the source material, access, instructions and workflows included in scope.

  • Employees ask a question in their own words rather than searching through scattered folders or relying on whoever happens to be available.
  • Source-grounded answers include citations, so someone can inspect the material behind a response instead of treating a confident answer as proof.
  • Training, administrative workflows, marketing and sales can use one shared foundation instead of rebuilding company knowledge for each program.

Employee-facing assistant

A place for employees to ask questions grounded in company knowledge.

Answers with citations

Responses connected to approved sources, with references that support checking the answer.

Instructions and guardrails

Defined guidance about the assistant's role, boundaries and handling of the workflow.

Human handoff

A path to a person when the request needs judgment, an exception or action outside the assistant's role.